Cross-border partner programs are partner programs that allow you to earn money not only in local markets, but also on international platforms. For the Chinese, these programs provide ample opportunities for earning money, as the Chinese market is one of the fastest growing, and international trade and digital commerce continue to grow. In this article, we will discuss what cross-border partner programs are, how they work, and which of them are most beneficial for Chinese users.
1. What are cross-border partner programs?
Cross-border partner programs allow partners to earn in international markets by advertising goods and services of foreign companies and attracting customers from different countries. These programs can run on a variety of models, such as CPS (Cost Per Sale), CPA (Cost Per Action) and CPC (Cost Per Click), and enable Chinese partners to earn on sales, subscriptions or other activities made through their referral links.
1.1. How do cross-border partner programs work?
Cross-border partnership programs include collaborations with foreign companies that offer their products and services to Chinese consumers. Partners promote these products or services through their channels, such as blogs, social media, websites, or videos, and receive a commission for each user action performed through their referral link. Cross-border partner programs can be profitable, as they allow you to work with foreign brands and customers.
2. Why should the Chinese participate in cross-border partner programs?
The Chinese market is not only one of the largest and most profitable, but also extremely competitive. Participation in cross-border partner programs gives Chinese users access to a wider audience and more products that may be in demand in international markets.
2.1. Access to international brands and markets
A host of Western companies such as Amazon, eBay, ClickBank and others are actively seeking partners in China to market their products locally. This gives Chinese partners a unique opportunity to work with the largest international brands.
2.2. Opportunities for income diversification
Cross-border partner programs allow you to diversify income, not limited to the Chinese market. Working with international brands, you can get revenue from users from all over the world.
2.3. Competitive fees
Many international partner programs offer higher fees compared to local programs, making them more attractive to Chinese partners.
3. Best cross-border partner programs for Chinese
There are many cross-border partner programs that can be profitable for Chinese partners. Here are a few of them:
3.1. Amazon Associates Program
Amazon Associates is one of the largest and most popular cross-border partner programs in the world. With this program, partners can make money by promoting products available on Amazon.
- How it works: You get a unique referral link to Amazon products and share it with your audience. When someone makes a purchase through your link, you get a fee.
- Benefits: A huge selection of products and services to promote, high reputation and trust in the Amazon brand, and attractive commission rates (up to 10% of the sale).
3.2. eBay Partner Network
The eBay Partner Network is a cross-border partner program that allows partners to earn money by promoting items available on the eBay platform. This program provides access to a global audience and offers competitive commissions.
- How it works: Partners can promote a variety of items on eBay using partner links and receive a fee for each sale made through these links.
- Advantages: Large selection of goods, international audience, high commission for each sale (from 50% to 70% of profit).
3.3. ClickBank
ClickBank is a popular partner network focused on digital goods such as e-books, online courses, software, etc. This network offers unique cross-border opportunities for Chinese partners as it works with customers around the world.
- How it works: You choose products to promote, get referral links and earn a commission from each sale.
- Benefits: High fees (up to 75% from each sale), a large number of niche products focused on different markets.
3.4. CJ Affiliate (Commission Junction)
CJ Affiliate (formerly known as Commission Junction) is one of the largest international partner networks, offering cross-border partner programs for Chinese. It provides the opportunity to work with large brands and products.
- How it works: Partners can earn money by promoting goods and services through unique partner links. The program offers a variety of reward options such as CPA and CPS.
- Benefits: Wide range of advertisers, international brands, high reputation and partner support.
3.5. Rakuten Marketing
Rakuten Marketing is another major partner network that provides cross-border capabilities for Chinese users. Rakuten works with major brands around the world and offers various ways to monetize through referral links.
- How it works: Partners can promote products on the Rakuten platform and earn a fee for each purchase or activity made through their link.
- Benefits: High commission rates, access to international brands and a variety of promotions.
4. How to become a successful partner in cross-border programs?
To achieve success in cross-border partner programs, it is important to follow several key recommendations:
4.1. Choose the right niche
For successful promotion, it is important to choose a niche that will be interesting to your audience and in demand in international markets. It can be fashion, electronics, health, finance or digital products.
4.2. Use localized content
Although you work with international markets, it is important to adapt content to local features in order to attract Chinese users and at the same time be understandable to foreign audiences.
4.3. Using Chinese Platforms to Promote
Networking platforms like WeChat, Douyin, Weibo, and Xiaohongshu can help you promote referral links and attract customers to international markets.
4.4. Optimizing Advertising Campaigns
Regularly testing and optimizing your ad strategies will help you boost conversion and earn more from cross-border partner programs.
5. Conclusion
Cross-border partner programs offer excellent opportunities for Chinese partners to earn money in international markets. Programs from platforms such as Amazon, eBay, ClickBank and CJ Affiliate allow you to work with global audiences and generate revenue from the sale of goods and services around the world. To succeed, it's important to choose the right niche, leverage localized content, and optimize ad campaigns for maximum revenue.
1. What are cross-border partner programs?
Cross-border partner programs allow partners to earn in international markets by advertising goods and services of foreign companies and attracting customers from different countries. These programs can run on a variety of models, such as CPS (Cost Per Sale), CPA (Cost Per Action) and CPC (Cost Per Click), and enable Chinese partners to earn on sales, subscriptions or other activities made through their referral links.
1.1. How do cross-border partner programs work?
Cross-border partnership programs include collaborations with foreign companies that offer their products and services to Chinese consumers. Partners promote these products or services through their channels, such as blogs, social media, websites, or videos, and receive a commission for each user action performed through their referral link. Cross-border partner programs can be profitable, as they allow you to work with foreign brands and customers.
2. Why should the Chinese participate in cross-border partner programs?
The Chinese market is not only one of the largest and most profitable, but also extremely competitive. Participation in cross-border partner programs gives Chinese users access to a wider audience and more products that may be in demand in international markets.
2.1. Access to international brands and markets
A host of Western companies such as Amazon, eBay, ClickBank and others are actively seeking partners in China to market their products locally. This gives Chinese partners a unique opportunity to work with the largest international brands.
2.2. Opportunities for income diversification
Cross-border partner programs allow you to diversify income, not limited to the Chinese market. Working with international brands, you can get revenue from users from all over the world.
2.3. Competitive fees
Many international partner programs offer higher fees compared to local programs, making them more attractive to Chinese partners.
3. Best cross-border partner programs for Chinese
There are many cross-border partner programs that can be profitable for Chinese partners. Here are a few of them:
3.1. Amazon Associates Program
Amazon Associates is one of the largest and most popular cross-border partner programs in the world. With this program, partners can make money by promoting products available on Amazon.
- How it works: You get a unique referral link to Amazon products and share it with your audience. When someone makes a purchase through your link, you get a fee.
- Benefits: A huge selection of products and services to promote, high reputation and trust in the Amazon brand, and attractive commission rates (up to 10% of the sale).
3.2. eBay Partner Network
The eBay Partner Network is a cross-border partner program that allows partners to earn money by promoting items available on the eBay platform. This program provides access to a global audience and offers competitive commissions.
- How it works: Partners can promote a variety of items on eBay using partner links and receive a fee for each sale made through these links.
- Advantages: Large selection of goods, international audience, high commission for each sale (from 50% to 70% of profit).
3.3. ClickBank
ClickBank is a popular partner network focused on digital goods such as e-books, online courses, software, etc. This network offers unique cross-border opportunities for Chinese partners as it works with customers around the world.
- How it works: You choose products to promote, get referral links and earn a commission from each sale.
- Benefits: High fees (up to 75% from each sale), a large number of niche products focused on different markets.
3.4. CJ Affiliate (Commission Junction)
CJ Affiliate (formerly known as Commission Junction) is one of the largest international partner networks, offering cross-border partner programs for Chinese. It provides the opportunity to work with large brands and products.
- How it works: Partners can earn money by promoting goods and services through unique partner links. The program offers a variety of reward options such as CPA and CPS.
- Benefits: Wide range of advertisers, international brands, high reputation and partner support.
3.5. Rakuten Marketing
Rakuten Marketing is another major partner network that provides cross-border capabilities for Chinese users. Rakuten works with major brands around the world and offers various ways to monetize through referral links.
- How it works: Partners can promote products on the Rakuten platform and earn a fee for each purchase or activity made through their link.
- Benefits: High commission rates, access to international brands and a variety of promotions.
4. How to become a successful partner in cross-border programs?
To achieve success in cross-border partner programs, it is important to follow several key recommendations:
4.1. Choose the right niche
For successful promotion, it is important to choose a niche that will be interesting to your audience and in demand in international markets. It can be fashion, electronics, health, finance or digital products.
4.2. Use localized content
Although you work with international markets, it is important to adapt content to local features in order to attract Chinese users and at the same time be understandable to foreign audiences.
4.3. Using Chinese Platforms to Promote
Networking platforms like WeChat, Douyin, Weibo, and Xiaohongshu can help you promote referral links and attract customers to international markets.
4.4. Optimizing Advertising Campaigns
Regularly testing and optimizing your ad strategies will help you boost conversion and earn more from cross-border partner programs.
5. Conclusion
Cross-border partner programs offer excellent opportunities for Chinese partners to earn money in international markets. Programs from platforms such as Amazon, eBay, ClickBank and CJ Affiliate allow you to work with global audiences and generate revenue from the sale of goods and services around the world. To succeed, it's important to choose the right niche, leverage localized content, and optimize ad campaigns for maximum revenue.